Since 2021, the Australian Made campaign has encouraged Australians to dedicate a week in May to supporting local businesses by choosing to purchase true blue Aussie products, including local screen content such as our world-class documentaries, children’s programs, and feature films, to create local jobs, boost the economy, and support their fellow Aussies.

“As we eagerly anticipate long-awaited legislation to ensure audiences have access to Australian screen stories via online streaming services, just like they have for free-to-air channels, we are optimistic that after so many years in the ‘too hard basket’, the Albanese Government will soon take the steps needed to finally deliver on this important cultural commitment,” said SPA CEO Matthew Deaner.

“Embracing the ‘home-grown first’ principle of the Australian Made campaign, SPA has long advocated for a sustainable Australian screen sector that fosters Australian ownership and control of our cultural creativity and intellectual property and supports an ambition to grow our industry to take advantage of a content-hungry world,” Deaner continued.

Australian Made Chief Executive Ben Lazzaro said “Australian Made Week aimed to put the spotlight on genuine Aussie creators, makers and growers. It’s a time that all Aussies can come together to make a positive impact and support our local industries.”

Home-grown actor, singer songwriter Jessica Mauboy has lent her voice to the campaign and is hitting the ‘buy local’ high notes as the newly named ambassador of Australian Made Week 2024, encouraging Aussies to prioritise buying products bearing the iconic Australian Made green and gold kangaroo logo.

“I’m super passionate about supporting creative Australians and ensuring that all Aussies working in front and behind the camera shine, thrive and continue to create. That’s why I jumped at the opportunity to be the Ambassador for Australian Made Week,” Mauboy said.

SPA has also created a new campaign video highlighting iconic Australian cinematic moments from recent years which will run across cinema screens nationwide from today. Thanks to Independent Cinemas Australia for their support of the campaign.

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