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'The Twilight Saga: New Moon' On Blu-Ray & DVD Breaks Sale Records
April 27, 2010 09:57
With over a quarter of a million Blu-ray and DVD copies of 'The Twilight Saga: New Moon' sold in its first week in stores, there is no doubt that the 'Twilight' phenomenon continues to take Australia by storm.
According to sales results released by Sony Pictures Home Entertainment (SPHE), 'The Twilight Saga: New Moon' has gone on to have the highest first week sales of any home entertainment title in the last six years, knocking its prequel, 'Twilight', firmly from its throne.
The 285,199 Blu-ray and DVD units sold in the first week means that 'The Twilight Saga: New Moon' is also the third largest home entertainment release of all time since the inception of DVD, pushing 'Twilight' to fourth. Similarly, 'The Twilight Saga: New Moon' is the fourth highest first week seller on Blu-ray.
According to SPHE Managing Director Kim Overall, the momentum of new 'Twilight' fans joining with the already addicted has elevated the success of the franchise beyond expectations, and confirmed predictions that it will only continue to grow with the arrival of 'The Twilight Saga: Eclipse', in cinemas July 1.
Based on Stephanie Meyer’s phenomenally successful novel, 'The Twilight Saga: New Moon' opened to a $16 million plus weekend at the Box Office – one of the highest EVER in Australia.
'The Twilight Saga: New Moon' is available to buy on Blu-ray and DVD now.
Contact details:
Location: (Nationwide)
Contact: Sony Pictures Home Entertainment
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