iStockphoto Celebrates 10th Anniversary and A Decade of Creating a Profitable Community

April 12, 2010 16:36

iStockphoto, the micropayment pioneer in stock imagery, which first made great royalty-free images affordable and accessible to everyone, has kicked off a celebration of its first decade in business with cash and more than AUD$21,000 in prizes at www.iStock10.com.

iStock is globally known as one of the first social networks in the world and remains one of the few community-oriented sites to sell user-generated content, allowing its member artists to share in the profits. iStock currently pays more than AUD$1.8 million weekly in artist royalties.

A decade and 100 million downloaded files later, it is nearly impossible to walk down a city street anywhere in the world, or watch TV without seeing an iStock photo, illustration or video. In fact, since the company began counting, six million registered members worldwide, on average, download a file every second.

So, what does the future hold for iStock and its six million-strong community? More growth, according to COO Kelly Thompson, plus streamlined user experiences and a natural alignment with emerging business models such as digital magazines for the iPad.

Thanking its community for 10 great years, iStock will be giving away something every hour on Twitter, including cash and iPads, for 24 straight hours starting now. That’s 24 chances to win 24 killer prizes. Follow iStock on Twitter at twitter.com/istock and check out www.istock10.com for more information.

Contact details:

Location: (Nationwide)

Contact: iStockphoto

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