'Goa Hippy Tribe' Online TV Documentary Launched On Facebook

March 12, 2010 15:56

The innovative online TV documentary series, 'Goa Hippy Tribe' has been launched using only Facebook as the media platform.

The project follows a young Australian filmmaker, Darius Devas as he travels back to Goa, India to document the unique reunion of old friends who were part of the Goa hippy mecca of the 1970s.

Devas has interviewed key personalities central to the story and will release a series of video vignettes through Facebook on a regular basis throughout March and April.

Dubz.tv creative head, Justin Buckwell said that Dubz.tv was brought on board to drive the digital strategy and audience experience behind the process.

"This project is using a new way of storytelling that is taking broadcast into environments where it has never been tested before.

"Traditionally in the lead up to creating a documentary there would be a research and interview process that would never be released to audiences. What we are looking to achieve with the Goa Hippy Tribe is allowing people to experience and become part of the whole documentary process."

Freehand TV Executive producer, Paul Rudd said, "This approach is turning the documentary from passive into an active experience, helping to build an increased community with the audience."

"The aim is to deliver the full documentary over Facebook, with a total of 13 episodes to be released every three to four days that run for approximately four minutes," said Mr Buckwell.

See how the series unfolds by visiting www.facebook.com/goahippytribe

Contact details:

Location: (Nationwide)

Contact: Goa Hippy Tribe

Click here to visit the website